June

• Agree on GNOME 3.0 marketing campaign
  • Develop Marketing calendar
  • Finalize Marketing Brief
    • Need competitive information on KDE features
    • Accessibility information

July

July Goals

• Create GNOME Press Team
• Write and proof new www.gnome.org pages (About, Front Page, Contact, Product, Download)

July 1st

• GNOME Journal Edition 15 released

July 4th

• Gran Canaria Desktop Summit press release

July 7th

• Finalize new GNOME store and request art for merchandise

July 8th

• Call for speakers at Ohio Linux Fest in September due date

July 15th

• Deadline for new pages / content (About, Front Page, Contact) on the new www.gnome.org launching in Sept
• Create GNOME Press Release Team / Call for volunteers

July 29th

• Deadline for new pages / content (Products and Download) on the new www.gnome.org launching in Sept

July 31st

• Finalize GNOME Press team

August

August Goals

• Finish pages for new www.gnome.org
• Begin work on GNOME Press Kit for 2.28 release
• Launch new GNOME store

August 1st

• Begin work on GNOME press kit
  • Brochure for conference booths (What GNOME is, and how to participate)
  • Speaking points of GNOME 2.28 release
  • GNOME 2.28 overview presentation

August 7th

• Call for artwork for GNOME store on Zazzle ends / Review begins

August 12th

• Deadline for new pages / content (Support & Community) on the new www.gnome.org launching in Sept

August 15th

• Email Sysadmin team to discuss:
  • CRM solutions
  • Web analytics
• GNOME Journal Edition 16 released (GUADEC Special Edition)

August 21st

• Artwork for Zazzle store and merchandise finalized

August 26th

• Increment content & bug fixing on new www.gnome.org

August 31st

• Launch new GNOME store on Zazzle

September

• GNOME 2.28 release (Sept 23)
• GNOME 2.28 press kit ready with 2.28 release
• Software Freedom Day (Sept 21)

September 8th

• Call for volunteers to be available for press interviews for GNOME 2.28 launch

September 9th

• Increment content & bug fixing on new www.gnome.org

September 15th

• Develop GNOME presentations for use at conferences and LUGs by 9/15
• Finalize Press Release for Software Freedom Day
• Finalize Press Release Kit for GNOME 2.28
  • Press Release
  • Talking points available for interviewees
  • List of interviewees available for journalists
  • Integrate release artwork and release notes into press kit

September 21st

• Participate in Software Freedom Day, including press release (Sept 21)
• Beta release of new www.gnome.org

September 23rd

• GNOME 2.28 released
  • Issue Press Release for GNOME 2.28 launch (Sept 23)
• New www.gnome.org released

September 25th

• Ohio Linux Fest conference

Comments/Discussion:

• Please do not add comments here. Keep any discussion streamlined on gnome-marketing mailing list.