June
- Agree on GNOME 3.0 marketing campaign
- Develop Marketing calendar
- Finalize Marketing Brief
- Need competitive information on KDE features
- Accessibility information
July
July Goals
- Create GNOME Press Team
- Write and proof new www.gnome.org pages (About, Front Page, Contact, Product, Download)
July 1st
- GNOME Journal Edition 15 released
July 4th
- Gran Canaria Desktop Summit press release
July 7th
- Finalize new GNOME store and request art for merchandise
July 8th
- Call for speakers at Ohio Linux Fest in September due date
July 15th
- Deadline for new pages / content (About, Front Page, Contact) on the new www.gnome.org launching in Sept
- Create GNOME Press Release Team / Call for volunteers
July 29th
- Deadline for new pages / content (Products and Download) on the new www.gnome.org launching in Sept
July 31st
- Finalize GNOME Press team
August
August Goals
- Finish pages for new www.gnome.org
- Begin work on GNOME Press Kit for 2.28 release
- Launch new GNOME store
August 1st
- Begin work on GNOME press kit
- Brochure for conference booths (What GNOME is, and how to participate)
- Speaking points of GNOME 2.28 release
- GNOME 2.28 overview presentation
August 7th
- Call for artwork for GNOME store on Zazzle ends / Review begins
August 12th
Deadline for new pages / content (Support & Community) on the new www.gnome.org launching in Sept
August 15th
- Email Sysadmin team to discuss:
- CRM solutions
- Web analytics
- GNOME Journal Edition 16 released (GUADEC Special Edition)
August 21st
- Artwork for Zazzle store and merchandise finalized
August 26th
Increment content & bug fixing on new www.gnome.org
August 31st
- Launch new GNOME store on Zazzle
September
- GNOME 2.28 release (Sept 23)
- GNOME 2.28 press kit ready with 2.28 release
- Software Freedom Day (Sept 21)
September 8th
- Call for volunteers to be available for press interviews for GNOME 2.28 launch
September 9th
Increment content & bug fixing on new www.gnome.org
September 15th
- Develop GNOME presentations for use at conferences and LUGs by 9/15
- Finalize Press Release for Software Freedom Day
- Finalize Press Release Kit for GNOME 2.28
- Press Release
- Talking points available for interviewees
- List of interviewees available for journalists
- Integrate release artwork and release notes into press kit
September 21st
- Participate in Software Freedom Day, including press release (Sept 21)
- Beta release of new www.gnome.org
September 23rd
- GNOME 2.28 released
- Issue Press Release for GNOME 2.28 launch (Sept 23)
- New www.gnome.org released
September 25th
- Ohio Linux Fest conference
Comments/Discussion:
- Please do not add comments here. Keep any discussion streamlined on gnome-marketing mailing list.