Marketing Meeting: 09-JUL-2013
Participants
Tiffany, Sri, Allan, Karen, Andreas, Emily, Bastian, Fabiana
GUADEC Marketing BoF planning
- Proposed to meet on the 6th in the morning.
- Web BOF in the afternoon of the 6th
- Proposal to do the Friends of GNOME BOF on the 7th
GUADEC related marketing
Pre-conference
- Interview with Ethan is done. Interview with Cathy is on progress.
- Interviews with the organizers would be cool too, similar to last year
How many interviews do we need? (ACTION: Emily to contact the organizers and put together a interviews)
History of GUADEC article (ACTION: Emily to research this)
ACTION: Allan to finish messaging schedule, agree timings with authors
During the conference
- Discussion about when is the best time of the week to publish posts
ACTION: Andreas to check traffic on weekdays vs. weekends
- Regardless, it would be good to have a recap post on Monday.
How to recruit people to blog about GUADEC? (ACTION: Sri to push people to blog)
- Press room will be available at GUADEC so we have somewhere to sit down and write.
ACTION: Sri to double-check this with rtcm.
- Summary of the events at the end of each day
- Post on gnome.org after each of the keynotes, possibly in the form of a quote + picture (3 or 4 paragraphs summary of the keynote)
- One person for keynotes posts, but at least two for day summaries (since we have different tracks)
- To make all of this happen, we probably need to schedule people to work on certain days.
- Discussion on using guadec.org or gnome.org to post news about GUADEC
- Posts should be done on gnome.org
- guadec.org should have one post saying "for news on GUADEC, check gnome.org"
- Encourage people to subscribe to our RSS feed
Privacy campaign press
- We are about to meet our goal
- Possibly with an interview of the big donor
- We should have a "Thank You" in the banner when we reach the goal.
- GUADEC: Have a thank you sign for the group picture.
- Push effort closer to the finish line: Have an "almost there" post $X before goal.
- "we are just $XX away from our goal of $20K, help us reach the final stretch"
ACTION: Andreas to ask Muelli at what pace we're getting donations
Update on Annual Report
andreasn > basically, more or less done. Need to fix one page or so and then we can send it off to print so we can distribute them at guadec
ACTION: Andreas to get in touch with organizers to coordinate local print
- We need to see how many copied we need, depending on cost (we estimate around 20-25)
Stop watching us
- Press release of "stop watching us" and tie it to our privacy campaign update
- updates on marketing materials?
- We should keep working on our privacy policy (push it during our BoF)
ACTION: Allan to ping Karen about the privacy policy in a couple of days
File storage
- we need to figure out a plan for where to keep marketing materials
ACTION: punted to next meeting
Rebranding/marketing
ACTION: punted to next meeting